Test the message before the spend

Paste the landing page. Fiuto writes the test, runs it with AI respondents and real people from the audience you name, and reads back what they took from the page, which headline won, and where they would click.Free forever plan, in minutes, no research experience required.

Fiuto runs your full research loop

Paste a link or describe your product, and Fiuto takes it from there. No research experience needed.

What a marketer needs before the campaign goes live

An A/B test tells you which variant won after the traffic has been spent on both. It does not tell you why, and it cannot run on a page that has no traffic yet. Analytics shows where people left. Neither can tell you what a stranger thought the page was for, or which of the three headlines on the whiteboard actually says what you mean.

Fiuto answers that before the budget goes out. It drafts a test from the page, shows it to people from the audience you describe, and reads back what they understood, what they remembered, which version they preferred and why, and where they would click first. The result is a message you can defend with what real people said, and a page fixed before the campaign points at it.

What marketers test first

A page, a headline, a pricing page, or a concept. Each one is a study Fiuto can draft from your URL in minutes.

What does the page say in five seconds?

People see the landing page for five seconds, then say what it does, who it is for, and where they would click. If they get it wrong, the copy is wrong. Test your landing page.

Which headline wins, and why?

Show two or three versions of the headline, the hero, or the ad, ask which one people would choose, and read the reasons in their own words. Explore copy testing.

Does the pricing page land?

Watch whether people find the price, understand what it buys, and hesitate at the same point, before the campaign sends traffic to it. Test your pricing page.

Do people want this?

People react to a concept, an offer, or a campaign idea, and you learn whether it is understood and wanted before you produce it. Validate a concept.

What you get as a marketer

The whole research loop, run for you, before the spend.

A test drafted from the page, not a survey builder

Paste the URL and say what you need to learn. Fiuto reads the page and drafts the test, the questions, and the screening, for you to review. It picks the method for the question, so you never have to.

The audience you actually sell to

Describe the audience you need and Fiuto recruits it from Prolific's global panel, with demographic filters. Or share the link with your newsletter, your customers, or your community. Runs are labelled by who answered.

AI respondents go first

A cast of AI respondents reads the page before anyone else, so you get a first read in minutes and catch a confusing question before real people see it. Up to two of the cast can be AI experts in conversion, usability, copy or SEO, on every plan including Free.

The why, not just the winner

Every preference and every five-second recall comes back with the respondent's own words, so a headline wins for a reason you can reuse on the next page, not just a number.

A deck for the meeting

Results come back as findings, a readout, and a deck you can share behind a view-only link, so the message you chose arrives at the review with the evidence attached.

It remembers your product

Fiuto keeps a profile of your product, your audience, and what you are trying to learn, and carries it into every test it drafts. The second page takes a minute to set up.

Unlimited collaborators, no seats

Fiuto's price is per account. Share results with the designer, the copywriter, the founder and anyone else as collaborators on every plan, including Free. Nobody needs a licence to open them.

Your data is yours. Stay in Claude Code

Building the page in Lovable, v0, Bolt, or Cursor? Ask the agent to create, launch, and read back the test over MCP, in the same session. Every result is yours, out as CSV or JSON through a per-study token, the API or MCP, on every plan including Free.

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Free forever, upgrade when you need more

The free plan needs no card: every test method, 1 live study a month, 10 responses per study, and 600 AI credits a month, with the AI drafting, the AI respondents, and the findings all included. Core is $39 a month, flat per account, with 3 live studies a month, 100 responses per study, and 3,000 AI credits. Pro is $89 a month with 10 live studies, unlimited responses per study, and 12,000 AI credits.

Share a study, its results or its deck with as many collaborators as you like, on every plan including Free, and export the raw data as CSV or JSON on any of them. Upgrade, downgrade or cancel any time from the billing page, with no sales call at any step. Recruited participants are paid for on top of the plan, and the total is shown before you order.

Frequently asked questions

How is this different from an A/B test?

An A/B test needs live traffic and tells you which variant won. Fiuto works before the traffic exists and tells you why: what people understood from the page, which version they preferred, and where they would click, in their own words. Use it to choose what to A/B test, or instead of one when the page is new.

Can I test with people from my target audience?

Yes. Describe the audience you need and Fiuto recruits it from Prolific's global panel, with demographic filters. You can also share the study link with your newsletter, customers, or community, and the two kinds of run stay labelled separately.

Can I test an ad or an email, not just a page?

Yes. Anything a person can look at works: a screenshot of the ad, the email, the hero, or the whole page. A five-second test shows what lands, and a copy or preference test shows which version people choose and why.

Do I need research experience?

No. Paste the URL and say what you need to learn. Fiuto writes the test, runs it with AI respondents and real people, and reads the results back into findings and a deck. You review each step before it launches.

How fast can I get an answer?

Fiuto's part, drafting the test, running the AI respondents, and reading back the responses, takes minutes. A recruited run usually fills within hours, and a shared link moves as fast as your own audience does.

Is there a free plan?

Yes. The free plan includes every test method, 1 live study a month, 10 responses per study, and 600 AI credits a month. No card, no time limit.

Does Fiuto run AI interviews?

AI interviews are an upcoming feature, in development now, and this page will list them the day they are out of alpha. Until then Fiuto runs unmoderated studies across 18 methods, with AI respondents first and real people after.

Can I change or cancel my plan without contacting anyone?

Yes. You can upgrade, downgrade, or cancel your subscription at any time from the billing page in the app. There is no sales conversation at any step, from the free plan onwards.