Fiuto vs Outset
Fiuto vs Outset: what you get with Fiuto
Fiuto writes the study, runs it with AI respondents and real people, recruits when you need it, and reads the results back. From the web app or the coding agent you already build in.Free to start, in minutes, no research experience required.
Fiuto's mark beside Outset's, with "vs" between them.
How it works
Fiuto runs your full research loop
Paste a URL and Fiuto takes it from there. No research experience needed.
What you get with Fiuto
The four differences that change what you can do this afternoon, not a feature checklist.
Does Fiuto run card sorts and first-click tests, or only interviews?
Eighteen methods, not one conversation. Card sort, tree test, first-click, five-second and preference test, click heatmaps, live site and prototype tasks, copy tests, surveys and open text. Eighteen method blocks in all, mixable in one study, on every plan including Free. When the question is where people click first, whether they can find a page in your navigation, or which of two layouts wins, no interview answers it, however well the interviewer probes.
Can I start on Fiuto today, or do I have to book a call?
You can use Fiuto today, and the AI is free. Fiuto has a free plan with no card, 600 AI credits a month, and every method on it. AI is metered by credits and never gated by tier, so the assistant that drafts your study works on the free plan, not just inside a demo. Sign up, draft, and launch this afternoon. Nobody has to call you first.
Do I need to be a researcher to use Fiuto?
Research does not have to be your job. Fiuto does not assume a research team, a research calendar, or someone whose title says research, and it still works when all three are true. Say what you need to learn, review what Fiuto drafts, and turn your Lovable, Replit, v0, Bolt, Claude Code, Codex or Cursor prototype into a real-user test.
What does Fiuto charge per respondent?
A published participant price. US$7.00 per respondent on the 5-minute band, US$14.00 on 12 minutes, US$21.00 on 20, ordered from the launch page. Whatever the screen-out reserve does not use is refunded when the run settles. You know what a run costs before you start it, not after a call.
Side by side
Every row checked against Outset's own pages in September 2026.
| Fiuto | Outset | |
|---|---|---|
| Free plan | Every method, 1 live study a month, 10 responses per study, 600 AI credits a month, no card. | Not published as of September 2026. The pricing page's one call to action is to get custom pricing, which books a demo. |
| Paid plans | Core $29 and Pro $69 a month, published, flat per account. | No figures and no named tiers. The pricing page says pricing is not one-size-fits-all, and its feature table says access varies by your custom plan and add-ons. |
| Seats | None. Share with as many people as you like on every plan, including Free. Unlimited editors from Core. | Observer user seats are listed as a plan feature. How many, and at what price, sits inside the custom plan. |
| Unmoderated methods | 18 method blocks, every one on every plan. Card sort, tree test, first-click, five-second, preference test and click heatmap among them. | The AI-moderated interview, with Visual Intelligence reading responses to concepts, interfaces and creative assets. No card sort, tree test, first-click, five-second or preference test on its platform page. |
| AI moderator | None. Fiuto runs unmoderated studies and AI respondents, not a live moderated interview. | Yes. AI-moderated interviews in text, voice, video and voice-to-voice, in over 40 languages. |
| AI respondents | Up to five per run before real people see the study, up to two of them experts in conversion, usability, copy or SEO. | Digital Twins, which its platform page calls bespoke audiences grounded in 1:1 humans, plus synthetic users for validating an interview guide before launch. |
| Study drafting | AI drafts the whole study from your URL and goal, on every plan including Free. | Custom, bring-your-own and AI-generated discussion guides, listed as part of the custom plan. |
| MCP server | Read and write: create, launch and read results. Seven coding agents. Every plan including Free. | Read and write: its platform page says native MCP support lets you trigger studies, pull findings and act on insights from Claude, Cursor or any MCP-compatible tool. No published price for it. |
| Recruitment | Prolific's panel of 300,000+ participants across 38+ countries, ordered from the launch page. Or share the link with your own people. | 25 or more native panel integrations, which its recruitment page says reach over 1.1 billion global participants in over 85 countries, or your own users by direct link. |
| Participant price | US$7.00 per respondent on the 5-minute band, US$14.00 on 12, US$21.00 on 20. The unused screen-out reserve is refunded when the run settles. | Not published as of September 2026. Recruitment sits inside the custom plan. |
| Instrumented build | @fiuto/runner is on public npm and attaches to any live URL. Clicks and events come back in the same export as the answers. | Not published as of September 2026. Visual Intelligence reads reactions to an interface inside the interview. |
| Templates and product memory | 24 curated templates plus the ones you save, on every plan. Fiuto remembers your product, your audience and what you are trying to learn between studies. | Chat with your data searches across your past studies, and custom reports build on the automatic ones. Study templates not published as of September 2026. |
Sources: Outset's pricing page, Outset's platform page, Outset's participant recruitment page and Outset's homepage.
MCP for user research
Your data is yours. Stay in Claude Code
Create, launch, and read back studies over MCP from the coding agent you already build in. Every result is yours, out through a per-study token or MCP, on every plan including Free.
Create studies from
Claude Code
Cursor
Codex
Lovable
v0
Replit
BoltWho fits which tool
Fiuto fits people for whom research is not the job
You are building the thing and you have a question about it you would rather not guess at. Fiuto writes the study, runs it, and hands back findings, and it still serves you when research is your job.
Fiuto fits questions an interview cannot answer
Where people click first, whether they can find a page in your navigation, which of two designs wins, what a headline actually communicates in five seconds. Those are tests, not conversations.
Choose Outset if your question needs a conversation
You want an interviewer that probes on every answer, in text, voice or video, across the languages your market speaks. Fiuto does not moderate interviews at all.
Choose Outset if you are buying for a research organisation
You have researchers, an annual budget, and the time to agree a scope and a quote before the first study runs.
Frequently asked questions
01Is Fiuto an Outset alternative?
It depends on the question you are asking. For AI-moderated interviews at scale, Outset is the specialist and Fiuto does not compete. For everything unmoderated, where people click, what they can find, which design or headline wins, Fiuto runs eighteen methods Outset does not list, at a published price with a free plan and no demo to book.
02Does Outset have a free plan or a published price?
Neither, as of 11 September 2026. Its pricing page names no tiers and prints no figures, says pricing is not one-size-fits-all, and offers one route forward: get custom pricing, which books a demo. Fiuto's free plan needs no card and runs 1 live study a month with every method and the AI included, and Core and Pro are $29 and $69 a month on the pricing page.
03Does Outset have an MCP server?
Yes, and it writes as well as reads. Its platform page says native MCP support lets you trigger studies, pull findings and act on insights from Claude, Cursor or any MCP-compatible tool. No price is published for it. Fiuto's MCP creates, launches and reads back studies from seven coding agents on every plan including Free.
04Does Fiuto have an AI moderator?
No. Outset runs AI-moderated interviews and Fiuto does not. Fiuto runs unmoderated studies, and sends AI respondents through the study first so you get a read in minutes and catch a bad task before real people see it. If a live AI interviewer is the thing you need, Outset is the better tool.
05What does it cost to recruit participants on Fiuto?
US$7.00 per respondent on the 5-minute band, US$14.00 on 12 minutes, and US$21.00 on 20, ordered from the launch page and paid per order outside your AI credits. A reserve covers screen-outs, and whatever the order does not use is refunded to the original payment method when the run settles. You can also share the study link with your own users at no cost.
06Do I need research experience to use Fiuto?
No. Paste your URL and say what you need to learn. Fiuto writes the study, runs it with AI respondents, recruits real people if you want them, and reads the results back into findings and a deck. You review each step before it launches, and it serves the researcher just as well.
07Which methods does Fiuto support?
18 method blocks on every plan: prototype and live website tasks, first-click, click heatmap, five-second tests, preference and design feedback, card sort, tree test, matrix, ranking, rating scales, open text, and copy tests among them.